Twitter and Google have gone into another collaboration, to renew the deal that had started in 2009 and ended in the year 2011. In 2009, the two had gone through a deal as per which Google would show tweets in the google search which went perfect for two years but later ended on 2011.
The two giants of internet world have now announced to have a partnership to display tweets in the Google search results to renew the four years back ended agreement. The agreement is seemed to boost the growth of twitter and gain it more traffic.
Google Product Manager, Ardan Arac said after the agreement, “It is a great way to get real time information when something is happening, and it is another way for organizations and people on Twitter to reach a global audiences at the relevant moments.”
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This is not that the tweets would be appeared on Google search for the first time, actually the new deal just allows more access to that with deeper integration and involvement.